Pureology Strength Cure Blonde Shampoo (purple shampoo) - 266ml

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R 470.00
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R 470.00
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Pureology Strength Cure Blonde Shampoo 266ml

Description: This gentle and creamy toning shampoo is specifically formulated for color-treated hair, particularly blonde and lightened hair. Pureology Strength Cure Blonde Shampoo 266ml is a luxurious, rich-lather purple shampoo that effectively neutralizes brassiness while simultaneously repairing and strengthening damaged hair. With its innovative blue-based purple formula, it tones down unwanted yellow and orange hues, maintaining the purity and vibrancy of your blonde color. This professional-grade shampoo not only preserves your hair color but also fortifies and repairs damage caused by chemical treatments, heat styling, and environmental factors. The Strength Cure Blonde Shampoo is an essential part of the Pureology Strength Cure system, addressing the unique needs of color-treated blonde hair.

Features:

Tones and Neutralizes Brassiness: Specifically formulated for blonde and lightened hair, helping to maintain a cool, fresh blonde tone.

  • Repairs Damage: Targets and mends damaged areas of the hair shaft, improving overall hair health.
  • Gives Hair Strength and Softness: Fortifies weak strands while leaving hair soft and manageable.
  • Helps Prevent Future Damage: Creates a protective barrier against environmental stressors and heat styling.
  • 100% Vegan Formula: Cruelty-free and free from animal-derived ingredients.
  • Color Protection: Utilizes the patented Antifade Complex® to preserve and protect color-treated hair.

    Ingredients & Fragrances:

    The Pureology Strength Cure Blonde Shampoo combines powerful, plant-based ingredients to deliver optimal results for color-treated hair. The plant-based protein Keravis penetrates the hair shaft to strengthen strands from within and prevent future damage. Astaxanthin, a potent antioxidant, helps to heal and repair existing damage while protecting against environmental stressors. Bright Purple Orchid extract not only provides natural violet toning properties to neutralize brassiness but also softens the hair strands for improved manageability. The shampoo's luxurious fragrance features notes of fruity Pear, soft floral Rose, and a subtle touch of warm Sandalwood, creating a sensory experience that elevates your hair care routine.

    Key Ingredients:

    Keravis: A plant-based protein that strengthens hair strands and prevents damage, improving overall hair resilience.

    Astaxanthin: A powerful antioxidant that helps heal and repair damaged hair while protecting against future harm.

    Bright Purple Orchid: Provides natural violet toning properties to neutralize brassiness and softens hair strands for improved texture.

    Aroma: A sophisticated blend of fruity Pear, soft floral Rose, and a hint of warm Sandalwood for a luxurious sensory experience.

    How to Use:

    For best results, apply the Pureology Strength Cure Blonde Shampoo to wet hair, gently massaging to create a rich lather. Rinse thoroughly and follow with the Strength Cure Blonde Purple Conditioner to maximize the toning and strengthening benefits. For optimal results, use 2-3 times per week or as needed to maintain your desired blonde tone. In case of accidental contact with eyes, rinse immediately with cool water.

    Caution: This product contains ingredients that may cause skin irritation in certain individuals. A preliminary test according to accompanying directions should be made first. This product must not be used for dyeing eyelashes or eyebrows; to do so may cause blindness. Avoid contact with eyes and skin (other than areas of application). If contact occurs, rinse thoroughly with water. Keep out of reach of children. Do not ingest. Wash hands thoroughly after use. Do not use on sensitive or irritated scalps. Perform the following skin allergy test 48 hours before each use of this product, as allergies can develop suddenly, even if you have previously used a hair color product from this brand or another.

    Skin Allergy Test:

  • With soap and water, wash an area the size of a quarter in the bend of your elbow.
  • Pat dry with absorbent cotton.
  • Apply the product to the test area using an absorbent cotton-tipped applicator.
  • Let the test spot dry. Do not wash, cover, or disturb for 48 hours.
  • Examine the test area periodically over the next 48 hours.
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